Business

   “You guys are our favorite part of East Hampton!” said a satisfied customer of Hamptons Free Ride as she hopped into the back seat of one of the shuttles on its way back to town from the beach. And from the complimentary snacks and giveaways, electric, eco-friendly shuttles, and engaging drivers who open doors for you, all the way to the titular no-charge rides, it’s easy to understand why she felt that way.

    The brainchild of James Mirras and Alex Esposito, the shuttle service runs in fixed loops in East Hampton and Montauk, and has recently expanded to Amagansett.

Eco-Chic

    Sweet ’tauk, Montauk’s juice haven now in its second year of operations, will try its hand at sweetening up the hamlet’s fashions. A pop-up shop at its 34 South Etna Avenue store will show off Made in Montauk, a locally made eco-chic clothing line which boasts organic hand-dyed and hand-block printed designs. There will be an opening reception at the shop tomorrow from 4 to 7 p.m. Refreshments will be served. The sale runs through Friday, Aug. 24.

Summery Bling

EAST HAMPTON

C. and K. Johanson and Hand-Pike to P. Campanella and Reilly, 74 Sherrill Road, .16 acre, June 25, $715,000.

G. and J. Fox Trusts to L. Walters, 2 Surrey Court, .76 acre, June 28, $1,415,000.

M. and R. Lester by Referee to 24 Skimhampton L.L.C., 24 Skimhampton Road, 1 acre, July 2, $566,000.

G. Schwartz and A. Seidman to A. Crabtree Brown, 2 Huckleberry Lane, June 21, $1,200,000.

S. Kremer Trust to W. Kayen and W. Silverman, 55 Huckleberry Lane, June 12, $850,000.

   Wherever she lives, Dana Forbes sets up a studio for her jewelry-making business. Right now that studio is in a sparely decorated, mostly white room in Montauk that is accented by her signature color, purple, on gift boxes wrapped in silver ribbon and waiting to be filled.

    “So it looks like a beautiful gift from the outside too,” she said on Monday, dressed in a colorful caftan, her hands resting on her pregnant belly.

Protecting Baby Bums

    After failing to find effective and chemical-free sunscreen for her two young children, Kristen Peterson of East Hampton, the founder of babyhampton, decided to create her own, and this summer launched the beach*bum S.P.F. 30 sunscreen and sunstick line for babies.

    It may be the second week of August, but it’s not too late to rent a house on the East End.

    Depending on the firm, a search on a real estate company’s Web site will render between 400 to around 500 available rentals from Montauk to Water Mill. Each company compiles its own rental listings, but according to Lynn Epstein, an owner and director of sales at Devlin McNiff Halstead Property in East Hampton, 80 percent of them overlap between agencies.

New Owners for UPS Store

    The UPS Store at 81 Newtown Lane in East Hampton Village is under new ownership. Chet Borgida, a retired financial executive, has taken over the store with his wife, Susan, a senior executive for a healthcare management firm.

    This is the couple’s first entrepreneurial venture. They plan to expand their services to include online printing and other business services. Greg Simmons will stay on as manager and Diane Peralta as assistant manager.

    Mr. Borgida has been an East Hampton homeowner since 1983.

    “That’s definitely the cheapest way out of the situation,” said Max Corrigan to Danielle Wright, one of three women clustered around his work table, each of them with a different smartphone crisis. Behind them, all the way to the door, stood a waiting line of customers.

AMAGANSETT

J. Davis to D. Bruno and B. Bennett, 81 Abrahams Landing Road, .57 acre, June 15, $1,190,000.

EAST HAMPTON

R. and K. Young to 23 Atlantic L.L.C., 32 Atlantic Street, June 18, $547,410.

B. Roaman to M. and W. Clurman, M and W, 53 Buell Lane, .5 acre, June 18, $1,375,000.

Sciortino, A. to Sokolovsky, I. and Felman, 55 Landfall Road, .91 acre, June 14, $1,175,000.

King Jr. M. and D. to Marcus, C. 5 Terry’s Trail, 3.7 acre, June 20, $1,750,000.

Design Studio’s New Web Site

    The Design Studio is celebrating the launch of its new Web site, designstudio-ny.com, this weekend at its Bridgehampton gallery. The gallery currently features the work of John Deng, whose photographs express the life and story of the places and people of China. Refreshments and Raphael wines from the North Fork will be served Saturday and Sunday, and a 15-percent discount will be offered this weekend to customers who purchase in the store or on the Web site.

Collette “Super Sale”

AMAGANSETT

F. Butensky to Ferrovecchio Thompson, 21 Timber Trail, 1.93 acres, May 18, $1,200,000.

E. Ujvari to S. Dineen, 1910 Montauk Highway, .17 acre, June 11, $625,000.

H. Hoffman by executors to Moxey Savon L.L.C., 288 Bluff Road, .5 acre, June 4, $2,700,000.

P. Arbia to K. and K. Lockwood, 71 Gansett Lane, .4 acre, June 14, $2,000,000.

EAST HAMPTON

R. Shainberg to A. Schaefer, 3 Yew Street, .29 acre, June 11, $667,000.

M. Newmark to Abraham’s Path L.L.C., 168 Town Lane, 1.04 acres, June 13, $760,000.

   The business in Amagansett Square owned by Lorraine Otto and known for several years as Kembali Bebas has been renamed Miankoma, meaning assembly place in either the Montaukett or Delaware Indian language.

AMAGANSETT

BPGA Realty to Savcay L.L.C., 13 Beach Plum Court, 1.27 acres (vacant), June 4, $4,000,000.

EAST HAMPTON

C. and V. Andreadis to T. and E. Sloane, 8 Sylvie Lane, May 10, $937,000.

N. and J. Lynn to J. and B. Goldman, 128 Middle Highway, 1 acre, June 1, $742,500.

J. and V. DeMaio to B. and S. Alster, 7 Wildwood Court, June 5, $850,000.

EAST HAMPTON VILLAGE

Puzo and McLaughlin to C. and M. Holmquist, 83 Pantigo Road, June 1, $786,000.

Tennis Anyone?

    Hannah McFarland of Southampton and Yesim Philip of Bridgehampton, two longtime East Enders, have designed and launched L’Etoile Sport, a new luxury tennis line. The line “promises to bring the elegance back to the tennis court,” according to the company’s press release.

    A trunk show will be held at Ms. Philip’s house on Ocean Road in Bridgehampton from 10 a.m. to 6 p.m. on Wednesday and next Thursday. Those wishing to attend have been asked to e-mail [email protected].

   East End Concierge is a new business in Montauk that wants to help people enjoy their visits out east without having to tend to the little annoyances in life. The concierge service was started by Mary Jo Walker, who has lived in the hamlet for 18 years and knows where you can get just about anything.

AMAGANSETT

M. and C. Vitale to North Whale L.L.C., 19 Katie Lane, 1.17 acres (vacant), May 25, $625,000.

BRIDGEHAMPTON

R. Michaels to Bank of New York Mellon, 4 Paumanok Road, 4.59 acres, Nov. 17, $2,911,600.

EAST HAMPTON

Deutsche Bank to M. and M. Lavin, 1 Soak Hides Road, .2 acre, Apr. 20, $200,000.

A. Wittmer to P. Gallagher and C. Gill, 174 Three Mile Harbor Road, .34 acre, May 25, $349,000.

M. Villacis to D. Long, 12 East Amagansett Drive, .46 acre (vacant), May 23, $160,000.

    Another crop of new businesses has opened in Montauk.

    Last Thursday, amid much fanfare, the Montauk Beach House, formerly known as the Ronjo, opened with a cocktail party around the expansive pool area. Local residents, shop owners, and the East Hampton Town supervisor and police chief were among the guests and were treated to champagne and other libations.

AMAGANSETT

G. Leonhardt to J. Dawdy, 78 Shore Drive East, .08 acre, May 25, $715,000.

D. and K. Ashby to C. and L. Nossel, 56 Seabreeze Lane, .59 acre, May 22, $3,800,000.

EAST HAMPTON

J. Sublett to J. and L. Barasch, 2 Pebble Path, 1 acre, May 22, $1,110,000.

Bronstein, J. to Bernardini, N., 15 Powder Hill Lane, 1.32 acres (vacant), May 23, $700,000.

R. Segreti to M. Bergman and A. Sciacca, 3 Colony Court, 1.5 acres, April 5, $950,000.

R. Malinowski and Deraska to C. Casabal, 3 Lynda Lane, .69 acre, March 22, $866,000.

   At the Whalebone Creative, Jesse James Joeckel’s silk-screen shop on Tuthill Road in Montauk, the mood is decidedly laid-back. He works on his hand-sketched and stenciled designs “when it makes sense,” he said, taking a break to swim or fish in Fort Pond Bay behind the shop but sometimes staying open until 10:30 at night.

Scent of Equality

    Bond No. 9 has teamed with the State of New York in naming a new fragrance, I Love New York for Marriage Equality. The eau de parfum celebrates the signing of the state’s 2011 Marriage Equality Act legalizing same-sex marriage.

    The woody, gender-free scent has hints of mandarin, nutmeg, cinnamon, rose, jasmine, and ginger lily. The bottles have the iconic I Love New York logo with a rainbow on the heart. The fragrance will be sold in Bond No. 9’s Manhattan stores beginning on July 24.

Pet House Calls

AMAGANSETT

M. Mann to R. and J. Wagman, 38 Shad Row, 1.83 acres (vacant), May 15, $1,800,000.

W. Hibsher and R. Orient to S. Mudick, 424 Main Street, .9 acre, May 7, $2,500,000.

O. Perla and S. Campbell to 54 Surf L.L.C., 54 Surf Drive, .77 acre, May 16, $2,925,000.

EAST HAMPTON

J. Wittenborn to A. and K. Feleppa, 2 Dayton Avenue, May 10, $350,000.

D. Olk and M. Hayes to P. Lataillade and Hugard, 262 Abraham’s Path, .39 acre, Feb. 11, $950,000.

From bedding to old trunks, and everything in between, estate sales are serious fun for bargain hunters.

Exercise Studio Opens

    Chaise23, an exercise studio at 15 Lumber Lane in East Hampton, will hold its grand opening on Saturday from 1 to 4 p.m. Fifteen-minute private consultations with instructors will be available, as will equipment demonstrations.

Blue & Cream’s New Line

AMAGANSETT

D. Alegre to M. Koyfman, 16 Schellinger Road, .37 acre, May 11, $1,160,000.

C. and A. Green by executor to S. O’Molony, 55 Gilbert’s Path, .67 acre, May 2, $2,150,000.

K. Fossum to S.B.M.F.G. L.L.C., 4 Tyson Lane, 1.3 acres, May 7, $7,000,000.

EAST HAMPTON

Old Hedge Capital to A. Bernstein, 5 Old Hedges Lane, .98 acre, May 10, $2,995,000.

L. Fishman to M. Kulikov and V. Averbukh, 3 Livery Lane, .8 acre, April 30, $1,025,000.

EAST HAMPTON

VILLAGE

   As the sidewalks in Amagansett and East Hampton fill with shoppers looking for that special something, several new stores have opened up to entice them with everything from swimsuits to bed linens.

Trunk Show at Surf Lodge

    The Surf Lodge in Montauk is hosting a Lemlem trunk show this weekend, from Friday through Sunday. Liya Kebede, a supermodel, actress, and former good-will ambassador, started Lemlem to support the traditional weavers of her native Ethiopia. Reservations for the pre-fall collection show can be made at [email protected]. 

Baby-Sitting and More

AMAGANSETT

N. Caputo and J. Vallely to T. Donahue and J. Walton, 89 Mulford Lane, .15 acre, April 30, $390,000.

Amagansett Commons to Putnam Amagansett Farm, 531 Montauk Highway, 4.65 acres, May 1, $1,055,413.

Ocean Vine Inc. to Putnam Amagansett Farm, 551 Montauk Highway, 7.2 acres, May 1, $7,541,230.

Amagansett Family Farm to Putnam Amagansett Farm, 561 Montauk Highway, 11.66 acres, May 1, $1,736,357.

L. Greenfield and M. Hantz to G. and C. Morris, 68 Beach Avenue, .07 acre, April 23, $1,379,000.

EAST HAMPTON

    Sign Language on Gingerbread Lane and Ocean Graphics on Springs-Fireplace Road are in the business of making signs. But are the signs themselves indicators of business and how it’s doing in East Hampton?

    Business is booming at both, in part because of the recently enacted East Hampton Village law that mandates smaller contactors’ signs on properties where work is being done.

    “They’re not happy about it, but they’re making it work,” Denise Fenchel, a co-owner of Ocean Graphics, said. “The economy is definitely ramped up.”

   Joseph A. Gaviola of Montauk has been appointed the chairman of the board of directors of Suffolk Bancorp, the parent company of Suffolk County National bank, the second largest independent bank on Long Island.

    “I am very proud to be entrusted with this position,” he said on Tuesday morning on his way to catch a flight to Chicago. A member of the board since 2004, Mr. Gaviola, who owns Gaviola’s Market in the harbor area, has risen through the ranks and was previously vice president of the board.

Shoe Designer in Town

    Edmundo Castillo, a well-known and award-winning shoe designer whose creations grace the closets of many celebrities, will be the guest of honor at JoanMarie in Bridgehampton on Saturday.

    “We are thrilled to host Edmundo Castillo at our boutique,” Marisa Borghi, the owner of the store, said in a release. “Not only are his shoes beautifully crafted, but they are designed for women who truly love to have fun with fashion.”