Hamptons Cranksgiving Will Drum Up Donations for East Hampton Food Pantry

As part of a national effort, a Cranksgiving food drive on two wheels will be held in East Hampton on Saturday. Bicyclists will stop at four different grocery stores to purchase non-perishable foods to be donated to the East Hampton Food Pantry, which expects to feed more than 31,000 people in Amagansett, East Hampton, Montauk, Springs, and Wainscott this year.

Matt Lauer from NBC’s ‘Today Show" and WNBC's Darlene Rodriguez will lead the six-mile ride, accompanied by cameras. 

Bicyclists can spend any amount of money they want from a list of food, but there is a minimum suggested amount of $20. While the ride is not considered a race, the first person to the finish line with all the listed items and accompanying receipts will be crowned the "winner."

Inaugurated in New York City since 1999 to collect food for City Harvest, Cranksgiving rides are held throughout the country.

The Hamptons benefit is being sponsored by Saunders and Associates. Eddie Lopez, a real estate agent, spearheaded bringing Cranksgiving to the South Fork.

"When Eddie brought this fantastic idea to us, we embraced it enthusiastically. Thanksgiving has always been a cherished holiday for my family and the Saunders and Associates family. This year, we felt we needed to honor the holiday by helping the Hamptons community give back to those less fortunate on the East End. We couldn’t think of a better way to do that than by joining forces with the East Hampton Food Pantry and sponsoring a Cranksgiving of our own,” said Andrew Saunders, the president of Saunders & Associates.

There is no entry fee for the event. A bicycle, helmet and a small backpack are required, and riders are supposed to carry all their purchases with them as they go. Free gifts will be provided to the first 50 participants who register at 10 a.m. at the East Hampton Middle School on Newtown Lane. The ride kicks off at 11 from the school. More information is available on the Hamptons Cranksgiving website.

The footage will air on the "Today Show" on Monday.