Keeping Account 07.04.13

Local business news

Stitch Celebrates
    Stitch will bring models and a D.J. to Southampton’s Fourth of July parade today from 9 a.m. to noon. The party will continue at the shop afterward, from 3 to 7 p.m., with a barbecue, refreshments, and surprise guests.
    On Saturday, the shop will have a sale on Biba clothing, fabric, and accessories.

Beachwear a-Go-Go
    Jogo by Pooneh is unveiling its latest Jogo Beach collection with refreshments and bossa nova performed by Ludmilla on Saturday from 5 to 8 p.m. at the store on Main Street in Bridgehampton.
    The new collection, which includes one-piece swimsuits, bikinis, and cov­erups, is inspired by the cultural experience of the beaches of Rio de Janeiro. Pooneh Mohazzabi, a designer and the company’s founder, hopes to create swimwear that is not only fashionable but also comfortable.
    Pieces in the collection retail for $195 to $400. A percentage of the proceeds Saturday will benefit the Animal Rescue Fund of the Hamptons. Guests can R.S.V.P. by e-mail to rsvp@jogobeach .com or by calling the store.

Jewelry Made New
    Sorellina, a jewelry company founded by two sisters, Kim and Nicole Carosella, will have its jewelry available at Mayfair Rocks in East Hampton through Labor Day. The Brooklyn company works with raw sapphires, vintage diamonds, and other stones, nearly all of which are repurposed or recycled.
    Actresses such as Demi Moore and AnnaSophia Robb, among other celebrities, have worn Sorellina’s jewelry.